Social media marketing agencies offer a variety of services. These may include developing content and strategies for branded campaigns, creating and managing ads, engaging with customers on social platforms, conducting market research and analytics, and optimizing campaigns to maximize a brand's reach.
Success is measured by different metrics depending on the goals of your campaign. Factors such as engagement rates, lead generation, website visits, conversions and more will help you determine whether or not your campaign has been successful.
The frequency of your campaigns depends on the goals of your strategy. Some campaigns may require daily monitoring while others may only need to be run periodically. It also depends on the type of content you are producing and the platforms that you are using to distribute it.
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